Located on Via del Garda 2000, the new Bricocenter covers approximately 1,900 square meters and offers a comprehensive range of products and services dedicated to home and garden maintenance, repair, and renovation. Designed to meet the needs of both DIY enthusiasts and professionals, the store features a wide assortment of hardware, tools, paints, and specialized services.
Among the services available are wood cutting, paint mixing, installation services, and equipment rental, providing customers with a complete solution for every home improvement project.
A store layout designed around technical departments
One of the most distinctive aspects of the new store is its layout. Unlike several of the brand's recent openings, where the lighting department was positioned at the entrance, the Rovereto store welcomes customers directly into the technical departments, with hardware and tools taking center stage.
This strategic choice reinforces the store's identity and allows customers to access the most frequently requested product categories more quickly and intuitively.
Particular attention has also been given to product availability and space optimization. The new Bricocenter has been conceived as a "high-density" store, offering a broad and carefully organized assortment that maximizes product choice within the available sales area.
Imola Retail Solutions' contribution
For the development of the new store, Imola Retail Solutions supplied several key retail solutions and fixtures essential to the functionality and customer experience of the sales space.
These included:
- Shelving systems
- Checkout counters
- Welcome desk
- F50 racks
- SigmaGate solutions
All elements were selected and installed to ensure operational efficiency, functionality, and a seamless shopping experience for customers.
A project built on collaboration
The new Bricocenter store in Rovereto is the result of close cooperation among all partners involved in the project. For Imola Retail Solutions, contributing to openings of this kind means helping create modern, efficient retail environments designed to meet the evolving needs of the market.
The opening of Bricocenter's first directly operated store in Trentino marks an important milestone for the brand and provides another opportunity for Imola Retail Solutions to demonstrate the value of its expertise in the retail sector.
We thank Bricocenter for the trust placed in us and wish the Rovereto team every success in this exciting new chapter.
Used products
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