Technology and innovation at the new Comet store in Rimini
The new premises of the Comet megastore in Rimini opened its doors on 15 November.
Cefla Shopfitting has created a new retail design project following consultations with the client from the initial concept design to the final completion of the store.
The consumer is guided through the interior layout of the store by clear and personalised communications.
The display systems, which are both standard and personalised, have been designed to highlight the display of the most high technology products.
Online shopping is particularly popular for technology products and for this reason during the design stage it's important to define the relationship the store has with its customers, what brings the customers to choose that brand and what will inspire them to return in future.